---

How Much Are Strawberries and Cream at Wimbledon?

Introduction

When it comes to British summer traditions, few things are as iconic as strawberries and cream at Wimbledon. For tennis fans, it’s not just about the Centre Court action or the top-seeded players—it’s also about soaking in the atmosphere with a bowl of perfectly ripe strawberries drenched in rich cream.

But one of the most searched questions every year is: how much are strawberries and cream at Wimbledon? Are they expensive? Are they worth it? Do the prices go up every year? In this article, we’ll answer all those questions and more, exploring the cost, the value, and the legacy of this beloved Wimbledon treat.

---

What’s the Price of Strawberries and Cream at Wimbledon?

The Current Cost: £2.50 per Portion

As of the latest tournaments, a standard serving of strawberries and cream at Wimbledon costs just £2.50. This includes roughly ten Grade 1 Kent-grown strawberries with a generous helping of fresh cream.

Compared to the rising costs of other refreshments and snacks at large sporting events, Wimbledon has kept this price deliberately low, maintaining a strong connection to tradition and public sentiment.

---

Why Are Wimbledon Strawberries and Cream So Cheap?

A Tradition, Not a Profit-Maker

Wimbledon is run by the All England Lawn Tennis and Croquet Club (AELTC), and while the tournament is a massive revenue generator, the strawberries and cream aren’t about profit—they’re about heritage.

Here’s why the price remains so reasonable:

• Tradition matters – Strawberries and cream have been served since 1877.
• Public goodwill – Keeping it affordable helps maintain the image of Wimbledon as a world-class but accessible event.
• Marketing value – The low cost leads to viral social media posts, positive press, and global buzz.

---

What’s Included in the Portion?

Simple Yet Perfect

Each £2.50 serving includes:

• About 10 ripe strawberries, hand-picked and delivered fresh from Kent each day
• Fresh British cream, thick and smooth, poured just before serving
• Compostable packaging, in line with Wimbledon’s sustainability efforts

You can also request cream separately or go for plain strawberries if preferred.

---

Comparing Prices: Wimbledon vs Other Sporting Events

To understand the value of strawberries and cream at Wimbledon, let’s compare them with other typical food prices at major events:

Event	Snack	Average Cost
Wimbledon	Strawberries & Cream	£2.50
Premier League Football	Pint of Beer	£5.00+
Glastonbury Festival	Burger	£10.00+
F1 Silverstone	Fish & Chips	£12.00+
Royal Ascot	Strawberries & Cream	£5.50

Clearly, Wimbledon keeps it affordable, especially for a world-class, internationally televised tournament.

---

Is the Portion Worth the Price?

Fans Say Yes – It’s a Must-Have

The short answer? Absolutely. Here’s why:

• Taste: You’re getting Grade 1 British strawberries, harvested the morning of serving.
• Experience: It’s part of the Wimbledon charm—just like hearing the pop of tennis balls on grass.
• Affordability: At £2.50, it’s one of the most budget-friendly food options on-site.
• Photo opportunity: It’s an Instagram-worthy treat that screams British summer.

For many visitors, it’s non-negotiable—you can’t attend Wimbledon and not eat strawberries and cream.

---

How Many Portions Are Sold During the Tournament?

Around 200,000 Servings Every Year

Each year, Wimbledon sells an estimated:

• 200,000+ portions of strawberries and cream
• 28,000 kilograms (28 tonnes) of strawberries
• Over 7,000 litres of cream

The popularity of this sweet dish is a huge reason why it continues to be a central feature of the Wimbledon experience.

---

Where to Buy Strawberries and Cream at Wimbledon

Easy to Find Throughout the Grounds

Strawberries and cream are available from:

• Food stalls and kiosks around the show courts
• Catering tents and hospitality zones
• Roving vendors selling directly to spectators in seating areas

You won’t have to search far—signage and the sweet scent will guide you.

---

Who Supplies the Strawberries?

Locally Grown in Kent

Wimbledon’s strawberries are sourced from Kent, known as the Garden of England, and are:

• Picked at 4am each day
• Delivered to Wimbledon by 10am
• Hulled and checked for size and quality by hand

Only the best berries make it onto a fan’s plate—this quality control is part of the value Wimbledon delivers for just £2.50.

---

Are There Other Strawberry Options at Wimbledon?

Yes—You Have Choices!

If you’re looking for variations, you can also find:

• Champagne and strawberries (premium price)
• Strawberries only (usually £2.00)
• Vegan alternatives using plant-based cream
• Strawberry desserts in hospitality suites

There’s something for every budget and dietary preference.

---

How Wimbledon Keeps Prices Low

Strategic Pricing for Positive PR

The AELTC sees strawberries and cream as more than food—they’re part of brand identity. Keeping the price low is part of a broader strategy:

• Encourages spending on other items
• Creates goodwill and repeat visitors
• Boosts viral media coverage and brand visibility

It’s a rare example of a high-profile event where one of the most iconic items is also one of the cheapest.

---

Conclusion: Sweet, Simple, and Symbolic

The cost of strawberries and cream at Wimbledon—just £2.50 per serving—is more than just a great deal. It’s a symbol of the tournament’s heritage, a reminder of British tradition, and a perfect match for a summer’s day at the tennis.

With freshness, flavour, and affordability all rolled into one, it’s easy to see why hundreds of thousands of visitors make strawberries and cream a non-negotiable part of their Wimbledon experience every year.

So the next time you’re planning a visit, make sure this iconic treat is at the top of your checklist. It’s not just a snack—it’s a ritual.

---

Top 10 Most Googled Questions About Wimbledon Strawberries and Cream

1. How much are strawberries and cream at Wimbledon?

£2.50 per portion, which includes about ten strawberries and cream.

2. Has the price of strawberries and cream at Wimbledon changed?

The price has remained stable for several years, deliberately kept low to honour tradition.

3. Are Wimbledon strawberries worth the price?

Yes—thanks to their freshness, quality, and iconic status, many say it’s a must-have.

4. Where do Wimbledon strawberries come from?

They’re locally sourced from Kent and picked fresh each morning.

5. Can you buy strawberries without cream?

Yes, plain strawberries are available, usually for around £2.00.

6. What kind of cream is served?

Fresh British double cream, poured generously at the point of serving.

7. Are strawberries and cream available outside the grounds?

Vendors nearby often sell similar items, but official Wimbledon strawberries are only inside.

8. Do Wimbledon players eat strawberries and cream?

Yes, many enjoy them after matches—but rarely before play due to dietary needs.

9. Can you get vegan cream with strawberries?

In recent years, vegan cream alternatives have become available at select vendors.

10. How many strawberries are served at Wimbledon each year?

Over 200,000 portions, equating to 28 tonnes of strawberries, are consumed annually.

---